Email marketing is the most effective way to promote your products and services directly to your customers and prospects, achieving an average revenue of £40 for every £1 spent in 2011*. It’s a great way to get closer contact, and it’s very cost-effective when compared to traditional media promotions.
Our email marketing expertise and integrated software makes sending stunning, content-rich emails quick and easy.
We will design your email templates individually, to compliment your existing branding. They are designed to grab the attention of the viewer and maximise readability, and are checked thoroughly to ensure compatibility with a wide range of email software applications.
Our email templates are designed so that you can add your own content, using our easy-to-use WYSIWYG editor. You can save and send as many different emails as you like from one base template, making this marketing platform even more cost-effective.
Measure the success of each email campaign by number of opens, clicks, forwards, unsubscribes and bounces. You can even see the location of your recipients ‘pop up’ on a global map as they open the email, and integrate with popular social media applications like Facebook and Twitter. Google Analytics integration tracks your campaign related sales and conversions.
* Source: Direct Marketing Association "The Power of Direct Marketing (2011)" forecast.
Our email templates integrate directly with your mailing list. By enabling personal information about each customer to be added to each email automatically, you can be sure that your emails communicate directly to your recipients.
Our built-in mailing list manager manages recipients and unsubscribers for you automatically, and you can import and export recipient information in Excel/CSV file format. The mailing list manager can also be integrated with your website to enable visitors to sign-up online to receive future emails.
You have complete control over the despatch time and frequency of email campaigns sent through our business-grade email despatch system. Advanced features behind-the-scenes work to ensure maximum deliverability of emails.